Message

Simply want to delivery fine products.  
Want to deliver in the best condition.  

The “best condition” means when we, the creators, are in the best possible state. 

Creating the products makes us content and happy.

That is how manufacturing should be – it is a cyclical process.  

Thinking about the customers who pick up our products?
Thinking about the staff working in the stores?
Thinking about the people who work with us?
Thinking about the people who produce our products?
Or are you only thinking about yourselves?

We named our company SERVE ALL
with the desire to contribute to everyone around us.



In order to deliver truly fine products 
we will continue to grow and evolve together. 

If we are interested in everyone involved,  including the customers who wear our clothes,  evolution will come naturally. 

We are also given a lot by everyone around us.  
To create a cycle of happiness through manufacturing. 
That is SERVE ALL’s mission. 

CEO Profile


CEO Profile

Representative Director/CEO Tetsuo Kawasaki  
I want to be surrounded by fashionable and stylish 


1975: Born in Toyohashi City, Aichi Prefecture, Japan 
1998: After graduating from university, he joined Takihyo Co., Ltd. Worked at the Osaka branch as the Planning Sales position, and acquired the experience with overseas’ QR (Quick Response) production cut and sew merchandising.  
2002: At a Tokyo apparel manufacturer, learnt the knitwear planning and production.  
2004: Started at Weist Co., Ltd., a Nagoya apparel manufacturer that had just been established back then. At Weist, he experienced everything from the planning & proposing to the production management of the ladies’ knitwear for over 20+ years.
2021: Appointed as an Executive Director at Weist Co., Ltd.   
2022: Established SERVE ALL Co., Ltd. 

Likes bonfires and music festivals / Father of two